New Delhi, Jan 16 || India ranks fourth globally in public confidence that the country is headed in the right direction, with 81 per cent respondents showing optimism, compared to 48 per cent global average, a report showed on Friday.
With strong awareness, understanding and interest in responsible business and ESG, India holds organisations to high standards, with 89 per cent respondents ranking it as highly important, versus global average of 80 per cent, according to the fifth annual global study by SEC Newgate - the global strategic communications, advocacy and research group.
The report, released ahead of the World Economic Forum (WEF) in Davos next week, surveyed more than 20,000 people across 20 countries and territories, revealing a persistent confidence gap as communities judge organisations on their real-world impacts.
The survey includes India for the first time, revealing a market that not only reflects key global trends but often exceeds global averages in awareness, understanding and interest in impact consciousness.
India’s public shows some of the strongest expectations globally for responsible business behaviour, local economic contribution and values-driven leadership.